dedicated Media & production studio

Motorsports & Car Culture Content Creators

Stories fuel car culture and motorsports, bringing moments from the garage to the finish line to life. We are a team of creators, racers, and innovators who live and breathe this world. What started as a grassroots passion has evolved into crafting cinematic content for brands, teams, and industry leaders. Telling stories that will be told for years to come.

From behind the wheel to behind the lens, we create high-impact visuals, dynamic event coverage, and brand narratives that don’t just document automotive culture but help shape its future. From grassroots to the world stage of racing, we push the boundaries of motorsports media.

Let us tell your story.

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Photography

Name: N Club Florida Rally Part 4
Start: 2024-11-17
End: 2024-11-17
Location: Ford's Garage

Event Coverage – Race events, car meets, track days, off-road rallies, car shows, etc.

Private/Commercial Car Shoots – Car Owners, Dealerships, auto brands, aftermarket parts companies. looking for professional photoshoots.

Rolling Shots – High-speed tracking shots of cars in motion.

Behind-the-Scenes Coverage – Documenting builds, restorations, and shop work.

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Videography

Event Coverage & Recaps – Cinematic highlight reels for track days, meets, and shows.

Commercial Automotive Videos – High-end promotional videos for brands, dealerships, and tuners.

Owner & Car Feature Films – In-depth storytelling pieces about unique cars and their owners.

Action & Motorsports Cinematography – Race day coverage, onboard cams, slow-mo action shots.

Rolling Video Shots – Professional tracking shots using stabilized gimbal setups.

Shop & Garage Features – Business highlight videos showcasing their work and builds.

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Editing

Cinematic Video Editing – High-quality editing for promo videos and event recaps.

Social Media Reels & Shorts – Optimized short-form content for TikTok, Instagram, YouTube Shorts.

Sizzle Reels & Hype Videos – High-energy cuts for events, brands, or personal use.

YouTube & Long-Form Editing – Full-length car features, vlogs, and reviews.

Noise Reduction and Video Enhancement – Improve the quality of older or low quality footage to match higher quality content.

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Content Services Partner Program

Need ongoing content creation for your team or business? Join our Content Services Partner Program! Whether it’s talking head videos, new product features, livery reveals, track day sessions, podcasts, YouTube series, our partner program offers the flexibility to showcase your brand to your audience.

Let’s keep your story going!

Testimonials

“We recently hired Icons Performance for our Motorsports activation and their service was nothing short of exceptional. From the initial consultation to the final delivery, their professionalism was evident. They were always timely with deadlines ensuring that every milestone was met without any delays.

The final product was truly outstanding. The photos and videos captured the essence of our event perfectly, showcasing their incredible talent and attention to detail. Brian and Tyler went above and beyond to ensure that every moment was beautifully documented.

We highly recommend Icons Performance to anyone in need of a top-notch photographer/videographer. Their dedication and expertise made a significant impact on our event, and we couldn’t be happier with the results.”

Todd Whiteoak, INNOCEAN